3 Sisters · Non-Alcoholic Beer Cinema Ad
3 Sisters Zero Alcohol Cinema Chill Film
- Non-Alcoholic Beer
- 0% Alcohol
- Cinema Ad
- Couple Humour
The Brief
What we set out to do.
For 3 Sisters Non-Alcoholic Beer, we developed a light, humorous AI ad film built around a simple cinema insight: alcohol is not allowed inside theatres, but the craving for something chilled during a movie is very real.
The film opens inside a cinema hall where a girl casually tells her boyfriend she wants 'something to chill.' He returns with 3 Sisters.
She reacts instantly — 'Beer?
In a cinema?' The boyfriend calmly reveals the twist: it's 0% alcohol.
The tension breaks, the mood turns playful, and the product becomes the perfect cinema companion — refreshing, cool, and completely allowed.
Deliverables
The full campaign system.
01
Master hero film
Cinematic anchor cut — 30s — used as the campaign's flagship asset.
02
Vertical cutdowns
9:16 reels and shorts for Instagram, YouTube and Meta placements.
03
Sound design + grade
Original music bed, mixed and mastered. Colour grade locks the visual mood.
04
Static campaign visuals
Hero frames pulled for OOH, banners and key-visual print collateral.
05
Performance ad set
Three-variant 15s ad set tuned for Meta + Google Performance Max.
06
Final delivery kit
Source files, captions, transcripts and a usage guide for the brand team.
